Rabbi Issamar Ginzberg Marketing and Targeting Secrets for Job Seekers

Rabbi Issamar Ginzberg Marketing and Targeting Secrets for Job Seekers 26 In this fast-paced podcast interview, Rabbi Issamar Ginzberg gives you many practical tips to get through to employers now. There are so many tips given, you'll need to listen to this podcast more than once to catch them all. A marketing idea machine: who is Rabbi Issamar Ginzberg? In case you’ve been living in a cave for the past several years, Rabbi Issamar is an internationally acclaimed advisor to successful business owners, and a winner of Inc. Magazine’s prestigious “Entrepreneur of the Year” award. Three lucky winners of The 5th Annual JobMob Guest Blogging Contest will each receive a full hour of time with Rabbi Issamar to discuss their future, vision, and obtain clarity of goals- and get a game plan for how to get there! To listen to the podcast, press the Play button to begin streaming the audio or else right-click the Download link and choose “Save as…” or “Save link as…”.eval document.createElement('audio'); https://jobmob.s3.amazonaws.com/Rabbi-Issamar-Ginzberg-Podcast-Interview.mp3 Download the MP3 [ 44 Minutes â€" 30 MB ] If you'd like to find out more about the podcast before listening, read on.eval Podcast highlights How to get employers and recruiters to like you Using Facebook for extreme company targeting The “Strawman” technique Creative personal branding ideas The power of testimonials and recommendations and who you want to give them Finding personal achievements you didn't realize you had “Smile while you dial” and how to followup and get results How to use difficult past experiences to connect with interviewers and others And much more… If you have any other favorite moments in the show, tell us in the comments below. MP3 Download Download the MP3 [ 44 Minutes â€" 30 MB ]

How Your Clients Benefits Really Make a Difference When Hiring

How Your Client’s Benefits Really Make a Difference When Hiring As recruiters, we’re in the unique position of being able to really get under the skin of what our candidates are looking for, and how our clients can best turn those demands into reality. In 2020, our candidates continue to value soft benefits as a top priority when looking for a new role. For good reason, as a recent Vitality survey found that 35.1% of surveyed employees have reported feeling unwell as a consequence of work-related stress. This is usually the result of a poor working environment or work-life blend, both of which can be improved by wellness benefits or flexible working options. Our recent 2020 Salary and Benefits Review, collated from a survey of over 2,000 UK employees, found that the range of ‘soft benefits’ is becoming wider. Essentially, employers are becoming more creative when putting together benefits packages. Why is this important now? The beginning of a new year marks a time when many more job seekers are on the market. This may be especially true in 2020, as our salary survey also found that 25% of respondents are dissatisfied in their current role, and over half are planning to leave their current position before the year is up. If your client isn’t fully optimizing their soft benefits as part of the hiring process, they could be missing out on high-quality talent. In addition, the low unemployment rate means that it’s an increasingly competitive market and clients need to now differentiate themselves from their competitors to find fantastic staff. Benefits that attract Our survey found that respondents under 45 place the most importance on a great work environment when looking for a new job, whereas the younger generations also favor career development, challenging roles and a good benefits package. There are differences in terms of genders as well, as women appear to prefer job security while men are seeking a positive work environment. The only generation that would prefer a higher salary over and above soft benefits are those over the age of 55. Some more of our favorite soft benefits include supplied breakfast/lunch, training opportunities, unlimited paid time off, cycle-to-work scheme, personal wellbeing days and annual leave on an employee’s birthday. As recruiters, it’s important to share this information with your clients so that they can develop benefits packages to attract the staff they want, while also holding onto their existing high-quality talent. How to incorporate benefits into the hiring process Once your client is happy with the benefits they are willing to offer a new starter, make sure all consultants are briefed with a summary so you can field any questions from candidates. Ask your client how they would prefer these to be advertised â€" should they be listed on the job advert, or should they only be disclosed to shortlisted candidates? Additionally, it might be worth prepping the hiring manager on how best to communicate the benefits in the interview there’s no point doing all the work, only to realize that the hiring team hasn’t communicated the different benefits on offer!

Resume Job Search Tips After a Parental Leave

Resume Job Search Tips After a Parental Leave Getting back to work after an extended parental leave can be an exciting experience but it can also evoke some insecurities. The employment gap that occurs after you have dedicated some time to being a stay-at-home parent can seem like an obstacle.Honestly speaking, it really doesn’t have to be.The fact that you took some time off to take care of your children isn’t something you should worry about when trying to get back in the working force. You just need to know how to present that gap in the best possible light. It is helpful if you know the right approach to attract and retain the attention of employers.The following tips will teach you how to do that.Personalize Your ResumeSending out one generic resume to everyone may be the easiest choice, but creating a few different ones is the smartest. Especially when you want to get back to the working force after a long break.You can use a template to make this process less tiring, but adjust the content based on the job position.Ta ilor the resume so that it fits the desired requirements. Emphasize different skills that you worked on during maternity leave depending on the job position.For example, if you are applying for a writing job you can state that you were taking writing courses during your time off. On the other hand, if you are applying for an editing job, you can emphasize that you were editing other people’s work. Adapt the resume to the requirements.Each employer will expect you to answer the question of why are you a good fit for their company. Using a one-size-fits-all resume won't help you give a satisfying answer.Keep in mind that some employers use anapplicant tracking system (ATS) for their recruitment process. When you are creating your resume, use appropriate keywords (related to the job position) in each resume that will be recognized by the ATS.Speak Honestly About Your Employment GapDon't try to avoid the subject of your absence. You have nothing to hide so deal with the resume gap hea d-on.Address the reason for your absence and explain to the employer why you took some time off.What can help you explain your situation is an effective cover letter. For example:“After the birth of my youngest child, I took some time to take care of him/her. I am a dedicated and focused person in every aspect of my life. That means that even during my maternity leave I kept track of industry news. I was also enhancing my skillset in order to be prepared for getting back to work.”Be prepared to speak about your time off in your interviews as well. Focus on what you did during your time off to stay current with your career or continue your education. More on that next.Show that you worked on your skills during your leaveEmphasize your untiring ambition by mentioning online training that you had when you were away from work.This will highlight your strength, commitment, and persistence.In case you didn’t take any online study program, course, or training, it is never too late. B efore you start sending out your resume, find a quick online course that corresponds to what you want to do.There are plenty of amazing online sites that offer various free courses. Some of them are:Udemy Udacity Lynda Khan Academy Coursera SkillshareVolunteering is also an experience that employers will value. Through volunteer work, you show selflessness and willingness to work as a good trait.Keep Your Resume Clear, Clean, and SimpleList all of the elements of your resume shortly and concisely. The main aim is to emphasize your relevant skills and expertise.Prospective employers have numerous resumes to go through so they will especially value those who make their job easier by writing a clear and simple resume.Use short descriptions and only include relevant experiences and skills depending on the job responsibilities. While you may wish to seem more experienced, listing irrelevant jobs is just a waste of time. Instead, highlight valuable courses or skills that you enhanced duri ng your leave.If you feel like you can’t form your thoughts in the way you want to, consider browsing forprofessional resume writers. An expert can help you with the readability and effectiveness of your resume.When it comes to the resume summary it is important that you write it in 3to 5 sentences, no more. The best way to work around the employment gap in the summary is to highlight your skills and accomplishments.Use the right resume format.The overall design of the resume can make or break your chance for landing a job.A flashy resume will seem unprofessional and distract the employers from what’s important â€" the content.A recommended format for an employment gap is the hybrid format. It highlights your skills and accomplishments and takes the spotlight off the employment gap.Take this hybrid format resume template as an example:What About Recommendations?You might have put a pause button on your career, but your previous employers’ kind words still have value.Contact yo ur previous employers and ask them for a letter of recommendation or if they will act as a reference for you. Think about it like this â€" there is nothing to lose.If you took a certain course during the maternity leave, you can even ask the teacher to highlight your strengths in a recommendation.In case you can’t get any letters of recommendation, don’t stress about it. There are other ways that can help you in your job searching process such as networking.Talk with people you know, fellow volunteers, or former colleagues. A benefit of being a full-time parent is that you get to meet a wide variety of parents who can be your networking opportunity.Business networks such as LinkedIn can be of great help as well so make sure that you make a profile there and check out other business profiles.Over to YouYour parental leave shouldn't keep you from finding the job of your dreams. These job search tips will help you shape up your resume and get it ready for new opportunities. Besides showing off your skills on paper, be prepared to justify your words during the interview.Just keep in mind that the time gap hasn’t made you less skillful or less competent. Through parenting, you gain many skills such as multitasking, organizing, managing conflict, communication skills, problem-solving skills, etc. You can do this!

Personal Brands Ugly Entrepreneurs - Personal Branding Blog - Stand Out In Your Career

Personal Brands Ugly Entrepreneurs - Personal Branding Blog - Stand Out In Your Career Making sausage next to a stockyard is prettier than entrepreneurs behave. Often chaotic, angry, distracted by shiny objects, chasing money, yelling at employees â€" let’s visit with the tribe of ugly entrepreneurs. Vanderbilt, Carnegie, Rockefeller, and Huntington were all really ugly people. Maybe not in the face but definitely in the way they behaved toward the people who were paid to act out their dreams and dramas. Yelling,   ugly and chasing money There is still not an entrepreneur I would like, if I didn’t love their drive, vision, persistence, wild-eyed belief that theirs is the next great urinal, DNA identification biologic, or high-end green car (see WIRED July 2010). These people, like a mother searching a crowded Wal-Mart for a missing child, are crazed. Determined. Distressed at the lack of urgency everyone else is showing. With bags under their eyes and hair that’s falling out, or could be washed more often, the symptoms they manifest often are really ugly. But, it’s the “squash you up against a wall to get where they believe the lost is found,” that is exactly why we need them. Personal brands: if you want balance you are not an entrepreneur. Not everyone who will be wildly successful must be an entrepreneur. Some people have real talent or great genes. Brad Pitt and George Clooney are just genetically handsome, and equally born to be bad actors. Angelina Jolie leverages a past that captivates us like a beautiful Amy Winehouse would. And those are just the movie-star types who, like a savant playing Mozart at the age of three, have “it.” Pick any field â€" like advertising â€" where being great really means being blessed to think in phrases no longer than seven words about any consumer product. The jingle writer. The fashion editor. The artisan craftsman who knows something about the way wood reshapes itself in humidity.   These are not people with a personal brand that emanates “entrepreneur.” You can tell because there is something awesome and elegant â€" in the Albert Ellis definition â€" about what these people do, which flowers directly from their soul like roses on a fence at a winery. Entrepreneurs are not elegant. They are the Henry Jagloms of acting, not the Cary Grants. Personal brands: do not take on the challenge of being an entrepreneur. It’s not something you don like a mediocre university professor wears his cap and gown at graduation each year, indistinguishable from the truly distinguished academics. Are you an entrepreneur? Entrepreneurs are part of a personal brand family. Like all the Gillette brand family of stuff designed to make shaving more … more of what we apparently want from shaving. Entrepreneurs are in a family of personal brands like the inscrutable relationship between a whole bunch of different Kellogg cereals. They are both different and the same. They won’t share a grocery store shelf with ketchup. You know who you are if you are an entrepreneur. You cannot stop embarrassing yourself with the odious qualities of endless, rampant, and disquieting noise that is what it takes to make something exist that before you did not exist. You alone among us can stand the failure, the lack of support, and the withering looks of someone who likes vacations and a tidy desk. Entrepreneurs are an ugly tribe, and without them, we’d never have the waterless urinal, the discovery of the gene that leads to Parkinson’s disease, or the upscale, environmentally sensitive sports car that takes us into the future. Entreprenuers, as my mother used to say about our pug dog: you are so ugly, you are beautiful. Author: Nance Rosen is the author of Speak Up! Succeed. She speaks to business audiences around the world and is a resource for press, including print, broadcast and online journalists and bloggers covering social media and careers. Read more at NanceRosenBlog. Twitter name: nancerosen.

How to Navigate Searching for Inclusive Employers [Guest Post] - Career Pivot

How to Navigate Searching for Inclusive Employers [Guest Post] - Career Pivot Inclusive Employers Copyright: stocking / 123RF Stock Photo Pivoting as a boomer can be hard enough, especially when you have had negative experiences because of who you are. African Americans, Asians, Latinos, Women, LGBT individuals, and those with disabilities have all faced ceilings of one kind or another in their pursuit of a fulfilling career. Some have experienced stagnant upward mobility or have found their projects pushed back because of underlying discrimination. Over time the norm has changed though, reflecting politics; a slow and steady progression from blindness at best and discrimination at worst toward an openness, and now specific efforts being made for inclusion and appreciation. Stats show that over a third (37%) of companies’ newly hired employees are currently of African American, Latino, or Asian descent (DiversityInc’s 2016 Top 50 Companies for Diversity), while nearly half (47%) of all employees are women (B.O.L.S., 2012). This closely reflects the national picture of the U.S. labor force in general (B.O.L.S., 2012). It takes more than a diverse workforce, though, to make a diversity-friendly and inclusive company. Here are six key elements to look for when searching for companies that will not only welcome you but lift you up and appreciate your potential. 1 â€" Specialty job boards or specific job board search features It used to be that when you searched for a job, you would use your connections, search through local newspapers’ classifieds, and make some good old-fashioned phone calls to companies you might like to work for. Now, the job search looks slightly different. Although using good connections is always extremely beneficial, not all of us are lucky enough to have such resources. If you are like the majority, you will go to an online job search database, which enables you to narrow down what you are looking for by various criteria like salary, job field, and location. When it comes to diversity though, none of the major job boards have a special search feature that is just for diversity. Only a few enable you to search by keyword, which is the search option that will best suit your needs; you can simply type in words like “diversity” or “inclusive” and the search will list companies that have job descriptions with those words in them. In other words, this search will typically bring up any job description that has the traditional diversity and inclusion line â€" a line that most companies have adopted, leaving you with more jobs to sort through than most of us have time for. So how can you narrow down your options? The safest way is to use specialty job boards designed just for diverse candidates. Most of these job boards develop connections with companies who are making diversity a priority and therefore have a special interest in seeking diverse candidates. You can find these by Googling “diversity jobs” or “jobs for Hispanics” or “jobs for women.” Be as specific as possible and be careful not to get lost on illegitimate job boards. You will want to use one of the top four or five options listed by Google (or any general internet search engine), and once you go to a job board you can typically find information on any awards they have won, any press appearances, and so on. This will help you understand how legit the job board is. 2 â€" Extended diversity line in the job description Once you have found specific jobs you are looking for, you will typically see the classic diversity and inclusion line in the job descriptions. The standard line looks something like this: “___COMPANY NAME____ is an Affirmative Action Equal Employment Opportunity employer considering candidates for employment without regard to race, color, religion, sex, sexual orientation, gender, or disability.” If a company elaborates more upon this standard line, you can be assured that they are invested more heavily in diversity. Listen to the most recent episode 3 â€" Awards or “Top” lists Instead of starting your search looking for a specific job, you can try to search for specific companies you know offer the dynamic you are looking for. To find out if a company is “all that,” find top employers by going to award lists. For example, Forbes, Inc., Fortune, and many other top business-related organizations award employers each year for diversity and inclusion. Find these lists, and use these companies as starting points to investigate open positions. 4 â€" Positive corporate profile in the media and on the news While researching companies that are more inclusive, you may also want to search social media. Starting with a general “diversity” term search on Twitter, for example, may bring up the latest news relating to any companies who have made headlines both positively or for less flattering reasons. You can similarly search for specific companies, or combine different keywords with different social media platform searches to get a general impression of current news pertaining to Diversity and a prospective employer. Some companies even have special HR twitter or Facebook accounts which host pictures, recent company events, and articles often offering a glimpse into the company culture. 5 â€" Corporate Ownership and/or Leadership Demographics While researching specific companies, find out whether people of diverse backgrounds are in leadership or management positions, or if the company is owned by someone who is “diverse.” This can give you a sound idea of your chances of upward mobility, for example. Diversity in management is sadly rare, however; in fact, we, unfortunately, see a stark lack of diversity in corporate boardrooms. Looking specifically at Fortune 500 CEOs, only 21â€"a mere 4.2 percentâ€"are people of color. Four are black (0.8 percent); nine are Asian (1.8 percent), and six are Latino (1.2 percent). What’s more, only 4 are female people of color, representing just 0.8 percent of all Fortune 500 CEOs. And while women make up nearly half of the labor force today, only 18 Fortune 500 CEOs (3.6 percent) are female. Diversity is not lacking, however, among our nation’s business owners. Strong diversity in business ownership has played a key role in advancing an economy that meets the needs of all consumers. According to the Census Bureau, people of color own 22.1 percent of all U.S. businesses. Moreover, women own more than a quarter of all businessesâ€"28.8 percent.” (https://www.ameri canprogress.org/issues/economy/reports/2012/07/12/11938/the-state-of-diversity-in-todays-workforce/) Keep this in mind when researching companies, and do not get discouraged if a company is making progress, is invested in diversity, but still has not met their goals for diverse leadership. 5 â€" An open workplace culture Workplace culture is perhaps the hardest yet most important quality to understand when seeking future places for employment. The day to day atmosphere of a company is highly underrated, but critical when it comes to diversity acceptance and appreciation. Researching within social media, company websites and descriptors, and finding opportunities to speak with current employees are all ways to delve into understanding this elusive picture. It is those companies with the company cultures that extend beyond old-fashioned cubicles and toward dynamic teams, employee appreciation, and out of the box thinking that most likely will reflect the diverse value sets you seek. Most importantly when seeking welcoming companies, remember to appreciate your own talents and not do doubt your own competitiveness just because of who you are. Thispostwas written by Cherise Tolbert who works for LatPro.com, an award-winning diversity-focused job board which connects Hispanic and bilingual job seekers with employers throughout the Americas. Cherise specializes in social media and communications and has her Master’s from the S.I. Newhouse School of Public Communications at Syracuse University. Like what you just read? Share it with your friends using the buttons above. Like What You Read? Get Career Pivot Insights Check out the Repurpose Your Career Podcast Do You Need Help With ...

Psychological studies confirm what we all know Long meetings are a waste of time - The Chief Happiness Officer Blog

Psychological studies confirm what we all know Long meetings are a waste of time - The Chief Happiness Officer Blog Psychological studies point out one more reason why long meetings are no fun and get less done: Imagine, for a moment, that you are facing a very difficult decision about which of two job offers to accept. One position offers good pay and job security, but is pretty mundane, whereas the other job is really interesting and offers reasonable pay, but has questionable job security. Clearly you can go about resolving this dilemma in many ways. Few people, however, would say that your decision should be affected or influenced by whether or not you resisted the urge to eat cookies prior to contemplating the job offers. A decade of psychology research suggests otherwise. Unrelated activities that tax the executive function have important lingering effects, and may disrupt your ability to make such an important decision. In other words, you might choose the wrong job because you didnt eat a cookie. Research by University of Minnesota psychologist Kathleen Vohs and colleagues indicates that we have a limited amount of what they call executive resources. Once they start to get depleted, we make bad choices. And how do you consume your executive resources? In three ways. You use them every time you: Exercise commitment (as in not eating that cookie you really wanted because youre on a diet) Focus your attention (as in listening to someone speaking, though youd rather check email on your Blackberry) Make a decision (as in choosing which of two possible projects to approve) A-HA!!!!! Business meetings require participants to commit, focus and make decisions with no acknowledgment of the fact that in doing so theyre consuming a finite resource. Once this resource runs out, people make worse decisions!!! Suddenly those three-hour project meetings arent looking so smart, are they? Not that they ever really did, but you know what I mean. The article left me with a few questions: How do we recharge our executive resources? Can we increase our executive resources over time by exercising them? The way physical exercise makes you tired right now but increases your fitness over time. How quickly can they be recharged? Once theyre gone, are they gone for the day? The week? Or can they be recharged in time for the next meeting? If you know the answer to any of these questions, Id love to hear it! Your take What do you think? Have you noticed this kind of thing in meetings? What do you think is the cut-off point beyond which meetings just devolve into pointlessness and no good decisions can be made? An hour? Two? 15 minutes? Related posts 5 simple ways to shut up in meetings. 5 weeeeeeird tips for great meetings. How to get people to arrive on time for meetings. Thanks for visiting my blog. If you're new here, you should check out this list of my 10 most popular articles. And if you want more great tips and ideas you should check out our newsletter about happiness at work. It's great and it's free :-)Share this:LinkedInFacebookTwitterRedditPinterest Related

How to Put Grant Writing in Resume

How to Put Grant Writing in ResumeIf you are one of the many people who are unemployed and need help to get a new job, one way to do so is to make a resume that you can submit in the job application process. If you already have experience or a resume that was written using good resume writing skills, you probably know how frustrating it can be to submit this form as well as to get a job interview that you have not even applied for. Fortunately, there are many ways to get a resume written without having to hire a professional or even look for a job.How can a resume be written? How do you think that the resume can make it in to a marketing or recruiting company? How do you think it can make your resume stand out? It can be done easily if you follow these simple steps. It just takes the resume to another level.The first thing that you need to do is take a look at the resume you have written. This is the best time to remove the extraneous things. Don't even try to edit or rename the resu me that is on your computer.Now, you need to figure out what sort of resume you want to use. You will need to understand what it is that you hope to promote or market in your resume. What are you trying to accomplish with your resume?Once you have determined this, you need to find a way to describe your resume. You can do this by listing the benefits that you want to highlight in your resume. You may have to come up with a list. With this list in mind, you can now go about making your resume better.Start by making some changes. You will want to work to remove any adjectives and you will want to take out any words that you don't want to say. For example, if you really don't want to be called a 'career coach', don't put this word. Just remove it. Also, if you don't want to be called a 'lifetime program', then don't use this word either.Have you figured out what you want to say? You should then have your resume modified in a way that you can relate to this. There are many changes that you can make. For example, you can add the word 'addition' to the end of your sentence. This will allow you to list the skills that you have worked to develop or the skills that you have developed through a program.You can do this quickly and easily if you are willing to follow a few simple rules. Follow these steps to get a resume written and you will find that it will be easy for you to make a resume that will stand out. If you are still interested in getting a job, give a resume writing service a call.